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It's a 106 miles to Chicago, we've got a full tank of gas, half a packet of cigarettes, it's dark and we're wearing sunglasses. Hit it.

Elwood Blues


After his graphic design studies at the EAAD Geneva, Hervé founded a collective of young designers. He moved to Brussels in 2001 to work with Base until 2004. Back in Geneva, Hervé co-founded the design practice «GVA Studio». Its mission was to design without preconceived opinions and with a confidence that uncovering what is hidden underneath will bring nothing but pleasure. In 2013, GVA Studio joined the Base group and became BaseGVA. As a member of the Swiss Society of Graphic Designers (SGV), Hervé regularly intervenes as a jury member and speaker at HEAD Geneva and EAAD Geneva. His second full-time job is being a father of three. When he was a little boy himself, Hervé dreamt of becoming a skier like Pirmin Zurbriggen, a skater with a Californian accent, or a painter like Roy Lichtenstein. Although none of his child dreams were coloured in, Hervé doesn’t complain. When not working on his two full-time jobs, he goes sailing on Geneva’s mountain blue lake or cruising with his PX Vespa in the surrounding sunflower lit countryside.

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