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Caudalie

Skin Deep

A facelift for France's pioneer natural skincare brand

What we didBrand Identity, Packaging, Typeface Design

Caudalie

What we didBrand Identity, Packaging, Typeface Design

Skin Deep

A facelift for France's pioneer natural skincare brand

Photo copyright Maris Mezulis, architecture by Ciguë

Base drastically modernized the image of our brand while enhancing its core values. Base nailed the new Caudalie.

Mathilde Thomas, Founder of Caudalie
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La Prairie
Next Project
La Prairie

La Prairie

Beauty Secrets

Rejuvenating a timeless Swiss cosmetics brand

What we didBrand Identity, Typeface Design

La Prairie

What we didBrand Identity, Typeface Design

Beauty Secrets

Rejuvenating a timeless Swiss cosmetics brand

A new era for La Prairie. A symbol of Swiss luxury refreshed for the first time since 1978. A reimagined logo accompanied by a new signature seal and an exclusive made to measure typography for the House created with the talented team at Base Design.

David Conte, Global Senior Art Director at La Prairie