Geoff Cook & Anthony Franklin on 'Packaging Unboxd' Podcast

Base Partners Geoff Cook and Anthony Franklin joined Evelio Mattos on the latest episode of the Packaging Unboxd Podcast to discuss how packaging serves as a brand’s first impression—and is key to shaping identity and connecting with audiences, citing examples from Base's projects with Bongénie, from Roy, Caudalie and more...Watch the episode here.