About

One network. Five studios. A company of cultures. We turn cultural collisions into clarity — and clarity into brands that endure.

We thrive on difference. Each studio speaks with its own voice, built on a shared methodology. The conversation between them keeps us evolving; a network that learns from itself.

Every brand is a culture. We get to what makes it real, then give it form with honesty and personality. Less decoration, more meaning.

Markets shift. Technology moves fast. Culture keeps rewriting the rules. So we design brands as living systems: resilient, adaptive, built to remain iconic.

You work directly with the makers—strategists, designers, technologists. No middle layers. With Base Digital, our AI and tech team, we fuse invention and craft to keep brands sharp for what’s next.

New York Brussels Geneva Melbourne Digital Saigon

Meet the basers

Masha BasyrovaDigital ProducerDigital

Léa WolfArtistic DirectorBrussels

Ross GendelsAssociate Creative DirectorNew York

Jake PostDirector of OperationsNew York

Harry LavertyDirector of AccountsNew York

Jeffrey WaldmanAssociate Creative DirectorNew York

Geoff CookPartnerNew York

Min LewManaging Partner & Executive Creative DirectorNew York

Caroline CoxPartner & Creative DirectorMelbourne

Vivian ValentinSenior Digital ProducerNew York

Charlotte De BenedettiPartner & Managing DirectorGeneva

Hervé RigalPartner & Director of StrategyGeneva

Delphine VolkaertSenior DesignerBrussels

Mirek NisenbaumPartner & Digital DirectorNew York

Gérald MoulièrePartner & Director of GrowthGeneva

Luc VegaDesign DirectorGeneva

Vincent SauvaireSenior DesignerGeneva

Vincent fell in love with graphic design at a young age, when a pivotal internship introduced him to the discipline that would become both his career and greatest creative passion. By the time he enrolled in ECAL, he was already designing. His education there enriched his creative process, teaching him to work with rigor and precision. It’s this combination that drew him so strongly to typography, a field he explored deeply in University and that remains his favorite component of graphic design overall. It’s Vincent’s ability to work efficiently and meticulously that makes him so well suited to complex and detailed projects. At Base, he applies a strategy-first design method to help clients solve creative challenges. His work is fast-paced but he never glosses over the details—on the contrary, they’re his favorite part.